These descriptions are used to identify the strength or concentration of perfume oil in a fragrance. The concentrations can vary from fragrance to fragrance, but here is an average guide. In general, the higher the percentage, the higher the price

Extract/solid perfume – 20-30%
Perfume – 15-25 %
Eau de Parfum (EDP) – 8-15% (Psst! All Eze perfumes are EDPs)
Eau de Toilette (EDT) – 4-8%
Deodorants (Deos)- 2-4%
Cologne (EDC) – 2-4%
Aftershave – 2-4%

Spray/dab on your ‘hot spots’, or pulse points – behind the ears, temples, wrists, nape of neck, back of the knees and in the crease of your elbows. The blood flows close to the surface in these zones, and heats the fragrance oils.

One big no-no: never ever rub their wrists together after applying fragrance, because it affects the oils.

This is personal – but enough so you can smell it, and not too much that it overpowers the surrounding area. Only when people come close should they experience your perfume. If you’re unsure about whether you tend to ‘overdo’ your fragrance, ask a (good) friend. And take into account the occasion, too: you would certainly want to wear more for a romantic night out than to the office, or lunch with a future mother-in-law!

That depends on the type of fragrance and on your unique odor footprint, as well as the oiliness or dryness of your skin. Perfume likes to ‘cling’ to oil. This could also mean enhancing the natural oil of your skin by applying a body lotion or a rich cream, before applying your perfume, to give it something to ‘cling’ to.

The strength of the fragrance is also a factor, and so are the notes: deep, smoldering base notes – the woods, resins, leather and tobacco etc. – last longer. So, a fresh cologne will never last as long as an Oriental.